Privacy Policy

This Privacy Policy outlines how Easy Life Mart (the “Site,” “we,” or “our”) collects, uses, and protects your Personal Information when you visit or make a purchase from our website.


Contact Us

If you have questions, need further clarification, or wish to file a complaint regarding this policy, you can contact us:


Collecting Personal Information

We gather Personal Information to enhance your shopping experience, process transactions, and provide customer support. Personal Information refers to any data that can identify an individual.

1. Device Information

  • Purpose of Collection: To ensure proper functionality of the Site, analyze user behavior, and improve the shopping experience.
  • Source: Automatically collected through cookies, log files, web beacons, and similar technologies.
  • Details Collected: Browser type, IP address, time zone, cookies, pages viewed, search terms, and interactions with the Site.

2. Order Information

  • Purpose of Collection: To process payments, arrange shipping, issue invoices or confirmations, and communicate regarding your orders.
  • Source: Directly provided by you during checkout or account creation.
  • Details Collected: Name, billing and shipping addresses, payment details, email, and phone number.

3. Customer Support Information

  • Purpose of Collection: To respond to inquiries and provide support.
  • Source: Directly collected when you contact us.

Sharing Personal Information

We share your Personal Information with trusted third-party service providers to facilitate our services:

  • Compliance: We may disclose information to comply with legal obligations or protect our rights.

Behavioral Advertising

We may use your information for targeted advertising to offer personalized promotions. For example:

  • Google Analytics: Helps us understand customer behavior. Learn more here or opt out here.

Lawful Basis for Processing (GDPR)

If you are a resident of the European Economic Area (EEA), we process your Personal Information under these lawful bases:

  • Your consent
  • Performance of a contract
  • Compliance with legal obligations
  • Legitimate interests that do not override your rights

Retention of Information

We retain your Personal Information unless you request its deletion. For details on erasure rights, see the “Your Rights” section below.


Cookies

Cookies are small files stored on your device to enhance browsing. We use cookies for functionality, performance, analytics, and advertising purposes. Examples include:

  • Functional Cookies: Enable core functionality, such as login and cart management.
  • Analytics Cookies: Monitor user behavior to optimize the site.

You can manage cookies through browser settings or visit All About Cookies for guidance.


Do Not Track

Currently, we do not modify our data practices based on “Do Not Track” browser signals due to a lack of consistent industry standards.


Changes to Privacy Policy

We may update this policy to reflect new practices or legal requirements. Check this page periodically for updates.


Complaints

If you believe your rights have been violated, you can file a complaint with us at [email protected].


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